My 6 Must Watch And Listens From The Last Week

Here are six incredible listens and watches to help you understand how decisions are made in large business and with elite professionals.

>> Etsy Scale & Ensuring Human+ (So human have to be behind AI product creations Creativity.

My main takeaway is being deliberate in your choices and ensuring you can build your marketplace with long term thinking in mind and adapt to tech changes.

>> Masters Of Scale - Kat Cole’s approach to leadership and why she joined AG1.

My main takeaway is Kat is very personable and extremely thoughtful and driven, if you want to be leading from the front you have to get deep under the skin and understand the true operating model.

>> YouTube creator sensation Cleo Abram on what made Nike almost ban record-breaking sneakers (hint there’s a flow chart and must be on general sale to be included in the Olympics

My main takeaway is tech is always going to help improve times of athletes but unless they are the elite level athletes its likely not going to win too many races and Olympic and governing bodies will review tech and innovation quickly (for safety and fair use).

>> Rory Sutherland delivers one of his best talks about making time to rethink the question and apply behaviour sciences to make better decisions .

My main takeaway is thinking about the question and what humans want will place us in front of creating better solutions, it’s then a choice (as I said in brand is in 2024/2025) not just optimising to the financial leader’s spreadsheet.

>> How 7-Eleven is repositioned itself and building a better shopping experience

My main takeaway is many can learn from building an experience from international stores and building more relevant shopping experiences.

>> Acquired’s long form interview with Howard Schultz on Starbucks history, strategic moves & why being wrong made Starbucks right

My main takeaway is even when you are a listed company with millions in sales even larger brands will treat you badly (Coca Cola in this instance) and their competitors will leap at the chance to collaborate. I have experienced this a number of times and it rarely ends badly…